Silo Fighters Blog

Crowdsourcing for Development Insights in Madagascar

BY Hasina Rakotondrazafy | January 31, 2018

Madagascar is considered a biodiversity hotspot. Besides its majestic landscapes, this island country houses 5 percent of the world’s most unique species and plants. Known for its rich biological and ethnic diversity, the country hasn’t escaped the consequences of climate change. Since 2016, the southern part of the country has been facing the impacts of a serious drought due to the climate phenomenon of El Nino. The critical situation of this region has led the UN to focus several of its interventions in this area, specially to work with young people. Partnering with youth Representing over 50 percent of the population in Madagascar, the UN recognizes that young people are a key pillar to drive the country’s development. Several UN agencies have been partnering and working with them for many years. To monitor our work and enhance our accountability to the people we serve, we invited participants of our projects in the southern regions of the country to answer an important question: How are we doing? With this basic question in mind, the UN in Madagascar engaged in a exciting exercise to collect their perceptions on our work in their respective localities and, even more important, collect ideas to improve the impact of UN future actions. We specifically looked into the following projects supported by UNDP, UNFPA, UNICEF, FAO, IFAD, ILO, WFP and WHO. : AINA: A project that aims to mitigate the effects of extreme poverty by reducing the number of vulnerable families experiencing acute malnutrition. MIARO: Which focuses mainly on the prevention of chronic malnutrition during the first 1,000 days of the child. Maison des Junes: Works with young people so that they can better express themselves and be agents of social change. Ex-Juvi: Seeks to reintegrate young people that have been in conflict with the law. MRPA: Helps protecting the environment while creating and capitalizing on human and natural resources to maintain sustainable development. For this exercise, we partnered up with the Madagascar Innovation Lab, a young and dynamic group that designed, developed, and created a just-in-time analysis and collection tool called Integrated Data Processing (IDP). The Madagascar Innovation Lab, which is creating job opportunities for young minds alike, has a staff made up of 50 percent women and people with backgrounds ranging from machine learning experts to business analysts that work together on many innovative projects, including ours! Gather, upload, sync and repeat To provide reliable, consistent and accurate data in a timely manner, the Lab developed a  mobile application which allows the data collection agents to upload the information. We also developed a website to make available all the collected data http://snu.idp.mg. Data collection practices have been a vital part of the life cycle of development projects for decades, however, traditional paper based data collection can be a daunting task as it tends to take several months to combine the process of data collection until conclusions in reporting can be reached. This can ultimately alter the decision-making process and could potentially affect getting a project off the ground. With this new project that we are testing, using tablets or mobile phones allows the agents to expedite the data collection process. The application can hold an unlimited amount of surveys and questionnaires written in any language, categorized by indicators, demographics, and other specifications. How cool is that!   Initial results During the last months of 2017, we conducted our data collection in the south part of Madagascar with the help of 80 volunteers from two youth centers supported by the UN. The exercise involved four major regions, four cities, and eight districts, reaching more than 17,500 people. During the data collection, our volunteers informed participants about the initiative and how the results will be used. Much of this southern region is located in remote areas, only accessible by jeeps with a 4-wheel drive, motorcycle, or on foot, therefore getting there can be an adventure. So, to prepare for our data collection process, the agents are equipped with solar panels and power banks, which ensure they always have access to power supply. For the most part, Madagascar has managed to provide phone and data coverage to large areas of the island, so even from the remotest locations, our agents are able to sync the data on a daily basis. This has allowed our information and communication technologies to be fully functional from almost everywhere. Month’s worth of data can be mined and analyzed in an instant which allows us to gain access to information on various social, economical and environmental aspects of life in Madagascar. Making use of the data Our next immediate step will be to analyze the data to adjust our future actions based on the needs expressed by the participants during the survey. While we embarque on full data analysis exercise, we have already made available to the general public the data regarding the participant’s opinions on each the projects and their ideas on how they could expand to support communities in new ways. We are excited to know how to better serve these regions, often left behind by key development interventions. From a coordination point of view, we are interested in looking at the data with an integrated approach to identify new joint initiatives where UN agencies can partner - an essential ask from the 2030 Agenda. We are also planning to use the data to review or UN Development Assistance Framework, but a quick win will be its use by the two youth centers supported by us that helped with this exercise: more activities related to young people’s concerns like drugs, alcohol, employment, professional training, early pregnancy, corruption, could be added to their interventions...  And this is just the beginning! We know from reflections on collective intelligence work that most often the missed step is going back to the people who are consulted to show them how their opinions and ideas will be put to use. We are already planning some activities to close the feedback loop. You will hear more about that adventure in our next installment! Photo: MIL team photos taken by BLU Life One X2 phones.

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How art is helping us promote the SDGs in Mongolia

BY Mariyam Nawaz | January 17, 2018

Curious onlookers stopped to watch graffiti artists including Heesco, Dasher, Risky, Ulaambayar and Degi paint the old wall of the United Nations House in bright colours. Each art piece, a unique and positive representation of the 17 Global Goals. The urban art installation was the kickstart of our public awareness campaign on the Sustainable Development Goals (SDGs) in Mongolia. Nine Mongolian artists helped us reaching the crowds: Sydney-based Mongolian artist Heesco, Ulaanbaatar’s female artist Boldbaatar Odonchimeg, Dashkhuu, Bilguunnaran, Ulambayar, Sodbayar, Tuguldur, Boldbayar and Enkhbat Michid. It was set up on the Mongolian Youth Day (August) and the wall quickly became a landmark; everyone stopped to take a photo or two. The masterminds behind the campaign was the United Nations Communications Group, a team comprised of all the communications specialists, from all UN agencies, working in Mongolia. Our idea was simple but challenging: tell people what the SDGs could represent to Mongolia and its young people, namely, because one in every three inhabitants in Ulaanbaatar is young. Going for a spin around Ulaanbaatar to learn about the SDGs As communicators, we know that a successful campaign is made up of different elements, and we started with the basics: we developed and distributed an action guide (in Mongolian) listing how citizens could contribute to the global agenda of Mongolia. This action guide, which is also available online, was printed and handed out at every event we held. The great twist of using this guide was that we got celebrities to joined our efforts. Famous artists, journalists, models and athletes posted their photos on social media with SDG logos promoting the guide. Most of these celebrities were initially approached through a third-party media company who helped with the promotion of our campaign. With 1.1 million mongolians on networks like Facebook, social media was a key channel to spread the word. Thinking back, collaborating with celebrities in the country was essential to the success of the campaign. In addition to the art wall, booklets, and famous people advocating for the SDGs, another highlight of our campaign was a big tour bus that stopped in three different parts of the capital city. We were inspired by the Belarus train. If you haven’t seen this amazing initiative, you can check the blog here. We set up a registration link for people to sign up online and, with the support of our UN Young Advisory Panel, selected 35 people to come along, as well as media representatives and performers. And the journey begins… On October 1 2017, our seven months months of hard work, came to fruition: 35 people at the UN House hopped on the SDGs-branded bus that looks like a bandwagon. The first stop was the Ger district. Staff from UNICEF, UN-Habitat and ILO greeted everyone. Young singers from the Music and Dance Conservatory Mongolia, Enhlen Altandul, and Tengis Tserenbat won people’s hearts with their outstanding  performances. Our SDG photo frame got popular and people lined up to take photos to share in social media. Meanwhile, face painters placed streaks of red, blue and yellow paint on children’s faces as they skillfully drew SDG logos on their cheeks. After the one hour show, we drove to the most central location in Ulaanbaatar; the State Department Store, where we displayed calls for action on big standees and an SDGs photo booth. Colleagues from UNFPA, WHO and UNESCO led the way at this hub. Youth organizations including AIESEC and the Centre for Citizenship Education joined and helped make drawings on the SDGs. A young baker sold cupcakes with SDGs logos on them. The famous actor, Orgil Makhaan addressed the audience and invited everyone to take part in the country’s development. The last stop was the Light Street, which was organized by UNDP, FAO and IOM teams. The UN Resident Coordinator in Mongolia, Ms. Beate Trankmann,  joined the public too. Small children from Kung-Fu school performed and the bus tour ended, successfully. To sustain the buzz, we placed sixty small billboards with “Your Participation is Important” as a call of action across the city for 15 days. The QR code on the board directed people to the action booklet. Our campaign ended on a high note on October 24, which is UN Day. For this occasion, we developed a SDGs Cartoon brochure that tells the story of Mongolia and the SDGs. People loved it. Through the combination of social media engagement and activities like the bus tour, flashmob, and the SDGs wall, we reached more than 160,000 people of all ages. Thousands of people were reached and engaged through outdoor events, display of SDGs message on billboards, online initiatives (33,769 people engaged through blogs and stories, 78,000 on Facebook and 52,900 impressions on Twitter) and distribution of material across the country through the National Statistics Office. Traditional and new media also played an important part in getting our messages across. Leading bloggers published their stories in Yolo and UNREAD. The leading magazine Mongolian Observer did a cover story on SDGs and UN in Mongolia dedicating 17 pages. The road to success   For us at the UN in Mongolia, this campaign was a combination of success and a starting point to continue the conversation around the SDGs. Everyone at the UN in Mongolia poured their hearts to make this campaign happen, our colleagues’ energy was unstoppable! One of the things that really inspired us and fueled our energy was the amount of people (more than 40!) that showed up and volunteered, one way or the other, during the different activities of the campaign. One of the key achievements of the campaign, besides the tremendous outreach and engagement of public online and in events, was the establishment of a “SDGs supporter network” of media, bloggers, young volunteers and celebrities in the country. A big challenge that we faced through this journey was finding common grounds for each UN agency to contribute to the campaign. Each agency has its own mandates and core mission, so we invested time in coordinating our efforts to agree on a campaign strategy that helped us create clear guidelines on key messages, branding, hashtags, visibility and roles/responsibilities. Having said that, by far the best thing of all was to see the way artists used their talents to advocate for our campaign. I believe that somehow, we tend to underestimate people’s capacity to understand sustainable development. Thanks to this campaign, I got to see firsthand how passionate people are about making their country a better place for everyone. Watch this space for more, we’ve got more initiatives in the works! http://www.un-mongolia.mn/new/

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From radio to theatre, bringing the voices of youth to centre stage in Lebanon

BY Alex Shoebridge, Kristine Najjar | December 13, 2017

When we last blogged in this space in May 2016, we wrote about our plans to support the roll out of the 2030 Agenda in Lebanon. We knew that engaging the public – especially youth – would be critical. As part of our approach, we didn’t want to come in with any pre-developed solutions, but rather let young people provide the answers, even pose the questions. We wanted to enable youth-generated evidence that could be shared with policy makers and linked to national efforts to implement the 2030 Agenda. In 2016, the government wasn’t ready yet to engage on the Sustainable Development Goals (SDGs). Supporting a conversation with the public was our best and, at the time, the only option. It held the promise of generating better and less-filtered information, and creating new public spaces for citizen-to-citizen interaction to achieve the SDGs. Radio and theatre as a way to learn from young people in Lebanon Together with UNESCO and the radio station, Voix du Liban, we launched “Chabab Wa Tanmia,” a radio show produced and hosted by six young journalists that focused on bringing a youth focus to bear on the SDGs. Each week the show would cover a different SDG-related area . Young people called in from across the country to share their priorities and concerns. Subjects ranged from how to address smoking among youth (a widespread issue in Lebanon), to how to strengthen community services and support mechanisms for the elderly, and how everyday actions can help protect children’s rights.   On top of the radio show, to better understand the development perspectives of those furthest behind – such as unemployed youth or women-headed households – we collaborated with the American University in Beirut (AUB) to produce two case studies reflecting a broad set of consultations with Lebanese and Syrian refugees and other vulnerable groups. Employing playback theater – a type of improvisational and interactive theater in which people tell stories about their lives and watch them being enacted on the spot – helped people narrate the issues, such as corruption in hiring, and gender discrimination in all aspects of daily life. Theatre methods created an opportunity for youth to share their experiences and find common ground. It also meant that we, as the UN and partners, could learn from young people. One major takeaway for the theater programming centred on the need to focus on lifelong learning opportunities for families to support the development of youth. And now… a platform for government engagement These initiatives have been important for enhancing citizen-to-citizen interaction, and providing public spaces for people to express themselves. They have also been key to understanding some of the issues we should focus in the future. Having listened to more than 500 people in our engagement efforts, which includes those who participated in the radio shows, on social media, and via the national consultations spearheaded by AUB, we will be putting an increased focus on corruption, gender discrimination and child rights. Nonetheless, without government leadership we won’t have a platform to amplify what we have been hearing. Recently, the Government committed itself to working on the SDGs by establishing an inter-ministerial committee, which will be a key entry point for UN engagement in supporting the roll-out of the SDG agenda. The committee provides a forum to bring all ongoing SDG initiatives under one umbrella, which is a real opportunity to connect what we heard from people to political decision-makers. Together with the government, civil society and the private sector, we aim for our work to feed into a national multi-stakeholder consultation process that reflects the priorities and perspectives of those left farthest behind. People informing priorities As a result of our consultation process with youth, corruption, gender discrimination and child rights will be highlighted in our deliberations with the government and will inform our work planning for 2018. Things may shift in Lebanon’s current political environment. But the country has weathered many a political storm – and it is not easily shipwrecked. We are hopeful that the work that has been done will lead to tangible results for the people of the country, and leave no one behind.   Do you have experience utilizing key findings from youth engagement activities and elevating them to the national level? What have you learned?

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How we helped the UN use #dataviz for social change

BY Chloe Tseng | November 29, 2017

Working in the city of innovation, San Francisco, I’m surrounded by big tech giants and people who strive to make the world a better place. Early last year, Helena Price, a Silicon Valley photographer, started a project "Techies." She interviewed and took 100 portraits of underrepresented minorities who work in tech. Her project challenged the stereotypes and encouraged tech companies to hire a more diverse workforce.   Her message “everyone can leverage her/his own strength to make a difference” inspired me to initiate my personal project #VizforSocialGood. I created a series of data visualizations that illustrate challenges women face and shared them on Twitter to promote gender equality. After giving a talk about #VizforSocialGood at the Tableau Conference last November, I received a great amount of interest from the audience in contributing their skills. Therefore, I decided to transform my small project into a community that helps mission-driven organizations harness the power of data visualization for social change. In the past 10 months, Viz for Social Good has grown into a community with more than 500 volunteers globally. We have partnered with several organizations, including the United Nations Children's Fund to visualize and increase awareness of the child refugee crisis; the United Nations Development Programme to analyze people’s views on poverty, inequality, and climate change to influence global leaders; and Stanford University to identify factors holding women back in science, technology engineering and math. Getting the conversation started with the UN Development Group During my quest to build partnerships with nonprofits, I stumbled upon the United Nations Development Group’s Data Visualization Contest sponsored by Tableau. I saw this as a sign that the UN was craving for data visualization, and thus I reached out and proposed a collaboration. In the first conversation with the UNDG team, I was impressed by their enthusiasm for data. I also saw countless, untapped opportunities for data visualization that could empower staff to carry out their missions. This conversation ignited my desire to bridge the data literacy and technology gap for the UN. That’s how we started our journey!   The fun and not so fun bits For this particular project with UNDG, our goal was to scope the UN Country Teams’ external partnerships and topics that they were working on in 2017. We quickly discovered that the data had 445 columns, and thus reshaping data was needed. We also learned that some of the value in the data were entered manually by staff, so the data was not always consistent. Therefore, it took us some time to “clean up” the data and make sure that the value is consistent across the board (for more details you can check Michael Mixon blog Anatomy of a Viz). Having said that, we truly enjoyed working with the UNDG team! They were genuinely curious about learning everything on data and data visualization (as proof, you can check the recording of our webinar where we got more than 200 participants!). Their passion was contagious and encouraged all of us to keep moving forward with this project. It’s certainly fulfilling to see how our visualizations have been used to educate people internally and externally, and have helped the team understand their own data. Check out the selected data visualizations by clicking on the images! Author: Neil Richards Author: Chloe Tseng Author: Michael Mixon Author: Lilach Manheim Author: Ivett Kovács Getting involved with Viz for Social Good First the good news: anyone can become a volunteer. Viz for Social Good is a community, not a competition, that allows everyone to enjoy creating visualization while making a positive impact. Each project is just like a virtual hackathon -- we receive a data visualization project request from nonprofit, we share the project with the community online, and anyone who is passionate about the social cause can jump in. People can then share their data visualizations on Twitter using the hashtag #VizforSocialGood. It’s always fun to see how each volunteer analyzes and interprets the same data in a very different way. To join the community visit: https://www.vizforsocialgood.com/  Our future plans Next year, for nonprofits, we want to scale our impact by not only designing visualizations for them but also strengthening their skills through presentations and trainings. Also, we would like to get involved with many other more social causes that we haven’t worked on this year, such as LGBT issues, racism, and wildlife.   For volunteers, we hope to provide them more growth opportunities through in-person hackathons in their areas. Our community mostly connects virtually, so we would like to have local events for people to get together, talk about a social cause, and visualize it. Don’t be shy, come and join our community!

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New voices to build Costa Rica’s future

BY Alice H Shackelford | April 26, 2017

We at the UN in Costa Rica are designing our  next UN common plan for 2018-2022 to support the Government in its efforts to achieve the Global Goals by 2030. To do that, we are following the crowdsourcing spirit of the new development agenda. We are trying to adapt our decision making  so that our new UN Development Assistance Framework is developed with the full wisdom of the crowd. An outreach strategy to leave no one behind To transform the national and UN planning we worked  with a clear objective: engaging those who are often left out of  mainstream development and public policy discussions. In Costa Rica, these communities are often indigenous people, people with disabilities, people of African descent , youth, LGBTI population, migrants, refugees, women (domestic workers and migrants), and children and adolescents. Our intention was to get to know their needs and demands, to know more about their perceptions in terms of development, and, most importantly, to build on what they know to make them part of the solutions. For this participatory journey, we partnered with the University of Costa Rica, specifically the School of Communications, to find the best methods to build a consultation strategy. This partnership helped us identify some of the building blocks for our outreach strategy: People-centered: The way we engage people will be customized to each of the groups that we will approach, i.e., language, accessibility, etc. Action oriented: When we do consultations as the UN, we must have a purpose beyond collecting the demands, needs and solutions; it should invite to action and "engage" people on promoting the 2030 Agenda. Complementary methods: Combine quantitative and qualitative to tell the story behind the data. Expanding reach: We need to combine two types of consultation: virtual tools which can expand the consultation to many people and collect data in an innovative way, and other more traditional techniques to reach the most excluded communities. Less is more: The online platform should be concrete, with a minimalist design that will allow users to swiftly engage in the consultation process. Messages should be short, concise and clear. With these blocks in mind, we moved to develop and implement our strategy to involve those communities that are commonly left behind. And our journey begins As a start we invited people, mainly individuals who had not participated in this type of consultation, to participatory meetings, where they could discuss the Sustainable Development Goals (SDGs) in a creative and interactive way. We consulted 400 women and me from traditionally excluded groups such as: people of African descent, indigenous peoples, LGTBI population, migrants, women (domestic workers and migrants),  young people, persons with disabilities, refugees, children and adolescents. We travelled to various regions in the country (San José, Caribbean South, Limón center and the indigenous area of Térraba) to reach these communities or otherwise they wouldn’t be able to engage in these dialogues. The kind of questions we ask are: What are your group’s demands regarding development? Do the Global Goals encompass your demands? Which SDG should be accelerated in the country and why? What are concrete actions that could be taken to achieve these SDGs? Who can we work with to achieve them? The people we talked to reflected on their experiences, shared their perspectives on SDGs and posed possible solutions to the identified problems. What did we learn? During the consultations, each group had their own specific priorities, but there was a common refrain: People in Costa Rica that we spoke to understand their rights and are ready to claim their fulfillment. Here are some great quotes from people we spoke to during these sessions acknowledging and demanding their rights: "Because of our geographical situation there is little access to specialized educational centers, barely a school, so in order to have an education we have to travel long distances or leave the community, and this is not always easy ... it is a lie that we have access [to education]." Young indigenous person from the Térraba territory. "The labour market leaves out a very vulnerable part of the population... us young people... We do not have work and we cannot find a job ... we end up taking whatever work we can get". Young person during our consultation. "I know many women who want to work, and are hardworking, but they either don’t get a job, they get paid scraps, or the salary is unfair for the job they do." Migrant person present at our consultation reflecting on SDG 1, No poverty. "Access to justice is not real... the stigma for being Afro still exists and when it comes to imparting justice there is a tendency to blame the Afro because of discrimination..." Afrodescendant from the southern Caribbean region. We hear these experiences and value them as important data. In order to gather more inputs during our consultation process, we also set up a web platform to share information about the 2030 Agenda and its goals, asking the people of Costa Rica to have their say in the priorities. We currently have collected more than 250 responses on the platform.   This crowd-sourcing process has impacted how we formed our development priorities. For the first time, the fulfillment of the rights of most excluded populations in Costa Rica, was made explicit in our UN strategic plan as one of the three objectives for the UN and partners to achieve in the next four years (2018-2022): Support to the Government of Costa Rica to implement the national agreement for the Sustainable Development Goals Strengthening Costa Rica’s public sector management Support most excluded populations towards the fulfillment of their rights To keep ourselves accountable, we are now thinking about how to share back with the communities the impact that their voices had on our planning process and how they will transform our future work for the country. Meanwhile we are already working on a monitoring framework for our plan. Towards public accountability The monitoring and evaluation framework is part of any UN strategic plan design phase. So, we decided to be in touch with these communities and other actors engaged in our programmes to check up on whether or not we are delivering on our promises. For that, we thought about upgrading our web platform and use it to monitor the UN programme in Costa Rica. When we shared our plans with the Ministry of National Planning and Economic Policy, their enthusiasm with the idea was such that they proposed to change the scope of the platform and use it as a tool to measure the Costa Rican government's accountability towards the achievement of the SDGs. Costa Rica is the first country in the world to sign a national pact with its people to deliver on the Global Goals in the 2030 Agenda.  And they are inviting people to have their say. Check it out.

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Taking pilots to standards: Marking 10 years of ‘Delivering as One’

BY Alexander Freese, Gerald Daly, Helene Remling | November 2, 2016

We’ve all felt the touch of coordination. Whether for a hiking trip, a wedding or a picnic in the park: planning together who does what, working on more challenging treats in a team (that barbecue, photo book or treasure hunt!) leads to better results than anyone could have achieved alone –  and it is always more creative and fun too! When it comes to complexity, organizing the activities of 32 UN entities with development operations in 165 countries and territories and a total budget nearing 17 billion US Dollars can hardly be compared to a picnic in the park. But still, coordination in either scenario is essentially about common sense, pooling ideas and resources. Underlying is  the conviction, that one needs to go together instead of alone to achieve common goals. In November 2016, the UN has perhaps a less known anniversary to celebrate. Ten years ago a process was initiated that put the common sense of coordination for better development results on center stage for the UN development system: ‘Delivering as One’ was born.  Aimed at supporting the achievement of the Millennium Development Goals, this initiative was launched by then UN Secretary-General Kofi Annan in 2006 based on recommendations by Member States to strengthen coordination and management of the UN development operations. Test, evaluate and standardize But what does it take to bring to bear the full potential of a cooperative and collaborative UN on the ground? ‘Delivering as One’ equipped UN teams in 8 countries with flexibility and resources to experiment and find answers to this crucial question.  Some six years later,‘Delivering as One’ was formally recognized by Member States as a valuable business model for UN development activities. Building on five crucial pillars of the UN at the country level, namely one programme, a common budget, one leadership, and to communicate and operate as one, the UN set off to formalise the approach. Mandated by the UN General Assembly, senior UNDG leadership launched a unique interagency process  to come up with  Standard Operating Procedures (SOPs) for ‘Delivering as One’. These procedures were to codify the approach and bring together the lessons learned from the pilot countries for the benefit of all UN teams across the globe. If you would like to return to the travel analogy, the ultimate survival guide for a successful camping trip. In 2014 the UN Secretary General and 18 Heads of UN Agencies signed the SOPs, making the SOPs document the UN guidance document with the largest ever number of signatures by UN leaders. We’ve learned a number of valuable lessons in this two year journey of reviewing, drafting and negotiating a guidance document that would help unite UN efforts on the ground. With Ban Ki-moon’s term ending and a new resolution to guide the UN development system underway, the UNDG is at an important crossroads and  these lessons could inform future UN change processes:  1. Maintaining momentum: Reforming big institutions takes time. But with concrete yet strategic requests such as for the SOPs, change can happen fast. New resolutions and leadership create momentum for necessary change that should be harnessed. Sometimes this does not allow for in-depth preparatory research, but this time around much data has been collected on the functioning of the SOPs at the country level, paving the way for speedy progress in taking the SOPs to the next level. 2. Co-create change with those who will implement it: The UNDG set up a dedicated high level group to develop the vision of the SOPs, and a series of working groups to flesh out technicalities. Even though the high level group included colleagues from the regional and country levels, due to the very ambitious timeline, little time was left to consult and communicate intensively with important stakeholders such as country level agency staff who would be the eventual implementers of the SOPs. This might have caused delays in the behavioral change required by UN staff at the country level. 3.Keep the big picture in mind, even as you work out the detail: Developing the SOPs was a technical consolidation of experiences with ‘Delivering as One’ At the same time it was a political negotiation as to what extent agency procedures would later align to the the new standards. The UNDG focused on the technical aspects, and could have informed senior leadership and communicated to its governing bodies better about the strategic goal of the SOPs along the way: A UN system at country level ready to provide integrated policy support and solutions to multidimensional development challenges as versatile and complementary teams and has the internal procedures in place to fully support it (e.g. to allow for truly joined upfront analysis and planning). 4.The plan-monitor-adjust loop: The adoption of the SOPs falls in a period of change for many agencies, with shifting funding structures, calls for reform of governance mechanisms and the Agenda 2030 that requires taking policy integration and coherence to the next level. The SOPs embody a whole-of-UN approach that mirrors the whole-of-Government ethos that is called for to find the ideal balance between the economic, social and environmental pillars of sustainable development. The 2030 Agenda breaks new ground. In the same way, the SOPs allow for continuous adjustment of technical details while maintaining their broader strategic intent. To this end, the UNDG has set up a system to track progress in the implementation of the 15 core elements of the SOPs to allow for the analysis of bottlenecks and accountability towards Member States. Challenges ahead: Changing the way we work In 2015 the UN turned 70, a year that will always be remembered as a year marked by major agreements signalling a paradigm shift in tackling global challenges. But while it was an opportunity to look back, it was also a chance to look ahead.  To help us deliver on the universal and transformative 2030 Agenda, the main challenge going forward is to enable UNCTs to provide equally integrated support to Governments through fully implemented SOPs. We need to gather more evidence on the value addition of the SOPs towards the UN’s contribution to the 2030 Agenda, and in continued reduction of transaction costs and duplication in the UN development system. On average, 16 resident and non-resident agencies in each of our 131 UN Country Teams make an incredible breadth and depth of expertise available to  Governments and societies. They provide pooled expertise, policy support and resources at country level. The SOPs allow us to harness the opportunities inherent in this vast offering by the UN system. As the recently published first Progress Report on the SOPs shows, much has been achieved in the short time span of two years since the launch of the SOPs: They have contributed greatly to improved inter-agency collaboration and enhanced the strategic positioning and relevance of the UN development system at the country level. A growing number of UNCTs are now organized around results groups and the most advanced ones focus their policy capacities around joint policy products and joint work plans. Around one third of UNCTs are implementing, or are in the process of preparing, common Business Operations Strategies in support of their United Nations Development Assistance Framework (UNDAF). Programme Country Governments that have formally requested the UN to ‘Deliver as One’ are responding much more positively to questions on the UN’s alignment with national priorities, its overall contribution to development, and its focus on the poorest and most vulnerable people. The SOPs were agreed upon, signed and rolled out. Nevertheless, more time and effort is needed to fully implement them across all UN Country Teams. To realise the full potential of the SOPs, we also need to bring the required actions at headquarter level to the governing bodies of UN entities. Member States should understand that this change does not come overnight. Persistent follow-up is required from all stakeholders. There is no need to reinvent the wheel. As John Hendra, Senior UN Coordinator “Fit for Purpose” for the 2030 Sustainable Development Agenda, put it we can build on the SOPs as the “floor” – for UN support to the 2030 Agenda at the country level. They are flexible and common sense principles of working together, transparently, efficiently and effectively. They also ensure government oversight and ownership, helping the UN to better align with national development needs and objective. In this sense, progress made in the past 10 years on ‘Delivering as One’ makes for a great campfire story perfecting a journey towards a UN that delivers better together. A story told jointly by so many UN colleagues from a diversity of organizations, based in countries across the globe, united by the UN values, vision and mission. This is an encouraging result from the 2012 quadrennial comprehensive policy review (QCPR) resolution and positive signal going forward into the negotiations of the next resolution on the UN’s operational activities for development.

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Getting out of our silos to tell the sustainable development story

BY Yoka Brandt, Yannick Glemarec | October 5, 2015

More than 150 world leaders gathered at UN Headquarters in New York last week to formally adopt 17 global goals, and an ambitious sustainable development agenda. As an important step, many like those at Project Everyone, are already at working to help people know and understand the global goals. Everybody should get excited about the historic opportunity the goals provide to make the world a better place by 2030, especially for those currently left behind. Seeing the goals projected onto the UN building last week was a truly amazing experience! Helping people understand and value the Sustainable Development Goals (SDG) Those of us engaged in UN communications will now have to work to promote a new set of goals that promise to end poverty, to leave no one behind, to protect the environment and to address climate change – we have a unique opportunity ahead of us: People will need to know about the SDGs so they can hold governments to account for implementing the agenda, and deliver results. Governments need to be supported in communicating the global agenda in a way that is relevant to all local stakeholders. We as a UN system need to come together to communicate as one, and convey the message about a complex but exciting agenda in a way that people understand. Learning to listen   But we will also need to listen and engage in dialogue. Gone are the days when we could simply share information with our audiences in a one-way type of communication. Today, people respond. More than 8 million people have made their views known as part of the global goals discussions, through the MY World Survey and lots of other creative means in almost 100 countries. This type of two-way engagement will have to continue all the way to 2030, with United Nations Country Teams working with partners to listen and learn, to feel the pulse, and to understand what matters to the women, men, girls and boys that we as the UN serve. Silo busting communications? So, we need to do things differently. We have to stop speaking only from the perspective of our own ‘silos’. And we have to get better at developing a common narrative. Yes, it is a challenge to do justice to complex development issues, looking at them from different angles, and still come out making sense! But it can be done. And it has to be done. Because, the 17 goals together make up a new sustainable development agenda where the WHOLE is greater than the sum of its parts! For that, we have started work to improve the coordination of communication in support of shared objectives among UN agencies at country level. And we are eager to learn what success looks like. We therefore invite you to share your story about how to Communicate as One in support of the new sustainable development agenda. Examples, innovations and good practices can be shared on this blog, Silo Fighters. So we can all learn from each other, and move the new agenda ahead collectively. How are your promoting the SDG agenda? Learn about country examples of Communicating as One. Share your stories, tales and tribulations on silo-busting communications.

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Silo Fighters Blog

How we are ‘communicating as one’ in Iran

BY Gary Lewis | July 7, 2015

Public communications can be challenging in Iran, the country where I work. But we must be visible. Why? If we can show people that we are doing good work – and demonstrate that the United Nations is here to support Iran’s development and humanitarian agenda – Iranians will come to better appreciate the UN’s contribution inside Iran. So will those outside Iran. Partnerships will expand. And the political environment will become more conducive to funding more good work. Here are 10 ways we are communicating as one, using a communications plan approved by the UN Country Team in Iran: 1. Engage key audiences proactively Public communications efforts deliver messages designed to reach specific external audiences: the general public, the media, government, potential funding partners (including Iranian diaspora and local private sector), civil society and the general public. 2. Use UN agency Speakers’ Notes as a common script Opportunities for public speaking are actively pursued. (Check out a recent TEDx event where I discuss the linkages between the environment and human security.) Each of the 18 UN agencies in Iran prepare a set of talking points, outlining the key messages they want me to get across in any interview I have with the media on their issues. Furthermore, we have agreed scripts on cross-cutting issues like human rights, gender empowerment and youth. 3. Celebrate UN Days ― last year we celebrated around 30. We select those ‘International Days’ which connect with our ongoing development and humanitarian work. And we celebrate them. This allows us to hook onto a globally-celebrated day and then point to what the UN is doing on the ground in Iran. At the beginning of the year, the agencies plan to take the lead in organizing an activity for a specific day. 4. Give media interviews – frequently As the Resident Coordinator, I am often joined by agency heads who feel comfortable speaking with the press. We give frequent interviews with local and international media. Press releases and press briefing are structured media interactions that are used less frequently, e.g. when high-profile UN visitors come to Iran or when we have a report to launch. 5. Make the most of websites Almost every one of our 18 UN agencies runs their own website. Material from each of these sites is cross-linked to the UN Iran site. We average 70 stories each month on the UN Iran site. 6. Broadcast a regular E-Burst to friends worldwide At the end of each month we send out an e-mail with photos and links to stories to 1,500 recipients, including government officials, development partners, the private sector, media and civil society. Each issue begins with a brief overview of the preceding month’s events: one column in English; one column in Farsi. Readers can skim down the list of stories and open the links to the stories that interest them. 7. Use social media to greatly magnify messages If the UN is not visible through social media channels, no one will know about the great work we are doing. This will hurt our ability to share good practices, and it will hurt our ability to raise funds to expand the great work. The material that goes onto the website is also broadcast our other social media channels, including Twitter, Facebook and Instagram. 8. Pay attention to quality control and speed Originally, I used to review all stories going up on the website before posting. But as time passed, others have assumed the quality control role with excellent results. As a rule we try to get up a story on any event within 24 hours. Speed is of the essence in conveying freshness and relevance. We have an enthusiastic and energetic UN communications team drawn from the UN agencies, which drives the process. 9. Try to use multiple languages In Iran, we try to run as many stories as possible in both English and Farsi. We are getting better at writing and Tweeting in both languages. 10. Monitor the results of public communications activities We are planning a Client Satisfaction Survey for our key audiences, using our 1,500 member E-Burst mailing list database. Proxy indicators can speak to scope and impact. The number of website hits is one example, along with data on the hit’s country of origin, length of time the visitor stayed, number of pages visited. We also track the number of stories we manage to place in the media. What do you think? How is Communicating as One being applied in your country?

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